Silvia Baumann
Product Manager Interior

Review: The Benecke-Hornschuch Surface Group at Heimtextil 2018

Heimtextil trade fair was once again a big success for the Benecke-Hornschuch Surface Group in 2018. Heimtextil is the largest and most important international trade fair for residential and commercial textiles. It was held in Frankfurt am Main from January 9 to 12, 2018. As the first trade fair of the year, it is a barometer for the moods and trends of the entire business year. At this important branch event for Interior Textiles, Interior Design, and Interior Trends, international manufacturers, dealers, and designers present their products and innovations to a broad specialized audience.

Our new upholstery material laif® VyP was the absolute star of the booth in Frankfurt. The live presentation of its breathability in particular created an aha effect. Another highlight was the skai® digital print collection, which was impressive due to its exclusive designs. In addition, we introduced the visionary TrendCode, which was fascinating due to its innovative opportunities to make new trends palpable.