Patrick Holz
Group Product Manager Interior

Review: Continental at ZOW – A complete success!

At ZOW 2018, the Benecke-Hornschuch Surface Group received positive feedback about its new trade fair products and the trade fair stand that was tailored to the industrial trend. “Just like the good old days” with a few positive new features implemented by the Messe Köln, ZOW is fun again!

The new trade fair product skai® PureLux 2D soft coated laminate was the centre of attention among furniture films. It represents a heretofore unachieved level of tactile and functional quality in the area of plain colour surfaces. The premium and elegant coated surface skai® Perfect Touch was extremely popular. Texstone, Aurora, Oxid are our answer to current trend and market topics such as metallic, stone-concrete-like layouts. Ventura, Delios, Kitami, Ribbeck Oak are similar in character and when combined with skai® Perfect Touch, portray types of wood in a new light.

Among upholstery materials, the award-winning and trendsetting new product laif® VyP was impressive. The breathable upholstery material was very well received by the trade professionals.

 

Following the thoroughly positive impressions at ZOW, the company continues to be optimistic about its further development in 2018. Innovative new products, excellent product quality, and dependable partnerships in dialogue are essential for lasting success.